We recently announced that Channel Dynamics had been appointed as the agent for socialondemand – a content syndication application for social media that helps helps vendors leverage their partner networks to develop new customers.
While this tool has been seen as a very valuable application for organisations that have an established social media strategy it also highlighted how many companies that don’t really know how to effectively use these social media sites.
In this article, Sean Jackson shares 16 practical ideas to turn LinkedIn into a lead generation engine, rather than just a glorified job search board.