Selling has been described as “a transfer of enthusiasm.” And as sales people, it’s our job to talk about our company or product to our customers (and in some cases, our suppliers) in a way that transfers our enthusiasm. In this article that appeared in CRN, Moheb Moses shares several simple steps on how to create a compelling sales presentation.
http://www.crn.com.au/Feature/123765,getting-your-message-across.aspx
