Social media has emerged as one of the most disruptive trends in the technology industry in recent years. But what does it mean for the channel? In this CRN article, editor David Binning explores the relevance of social media platforms for business, and talks with Channel Dynamics’ Moheb Moses about how best to get on board this runaway train.
Also in this article, David interviews Olivier Choron (CEO and Founder of purechannelapps) about socialondemand – a new content syndication application that helps partners leverage their vendors’ content to increase their social media presence.
